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Graphic Design Report in Excel

Graphic Design Report in Excel

Managing graphic design projects without clear data is like navigating a city without a map. Design studios and creative teams routinely struggle to answer basic questions: which designers are staying within budget, which regions are falling behind schedule, and which design types drive the highest client satisfaction? The Graphic Design Report in Excel answers all of these questions in a single, slicer-driven workbook. It tracks 5 project KPIs across 2 interactive pages, with 5 pre-built charts that update automatically every time new project data is entered. According to Microsoft’s official pivot table documentation, slicer-driven pivot reports are among the most time-efficient ways to analyze multi-dimensional datasets in Excel — and this template applies exactly that approach.

In this article we walk through every page of the Graphic Design Report in Excel, explain how the charts and slicers work together, and show you how to set it up in under 10 minutes. If you’re a graphic design studio owner, creative director, or in-house design lead looking to replace scattered spreadsheets and expensive SaaS tools with a single polished Excel report, this template is built for you.

Key Features of Graphic Design Report in Excel

The Graphic Design Report in Excel includes 5 KPI cards and 5 pre-built charts that together give you a complete picture of design project performance. Here is what makes it stand out:

5 KPI Summary Cards: Displayed prominently at the top of the Summary page, these headline cards show total projects, completed project count, in-progress count, total budget, and average client rating at a glance. Every card updates automatically when data changes in the Data Sheet.

5 Interactive Charts: The Summary page features five charts engineered to answer the most common design management questions. The Completed % chart shows your team’s overall completion rate. Budget Vs Cost by Designer lets you compare each designer’s quoted budget against actual spend. In Progress % by Region shows which geographic areas have the heaviest unfinished workload. Client Rating by Design Type reveals which project categories consistently earn the highest satisfaction scores. Budget Vs Cost by Month provides a trend line for financial performance over time.

Dynamic Slicers: The Summary page has a right-side slicer and the Report page has a left-side slicer. Both let you filter all charts and tables simultaneously by designer, region, design type, or time period — with a single click and no formula changes.

Information Table on Report Page: This filterable project-level table shows each design job’s status, assigned designer, budget, actual cost, client rating, and region in a clean, sortable layout. It’s the go-to view for weekly team meetings and client billing reviews.

Data Sheet + Support Sheet: All raw project data is entered in the Data Sheet, one row per project. The Support Sheet holds dropdown reference values for designers, regions, design types, and statuses — keeping all data entries consistent and validated across the file.

Dashboard Pages Explanation

Page 1 — Summary Page

The Summary page is the main executive view of the Graphic Design Report in Excel. Five KPI cards run along the top row, giving instant headline numbers without needing to scroll or drill down. Below the cards, the right-side slicer panel lets you filter all five charts at once. This means you can select a specific designer and immediately see how their completion rate, budget adherence, and client satisfaction scores compare to the team average — no manual recalculation required.

The five charts are arranged to guide the eye from high-level completion status down into financial and quality detail. Completed % gives the headline: what percentage of all projects in the Data Sheet are marked as complete? Budget Vs Cost by Designer is a comparison bar chart showing each designer’s total budgeted amount versus their actual spend — critical for flagging cost overruns before client invoicing. In Progress % by Region is a regional breakdown of unfinished work, helping operations managers see where capacity is stretched. Client Rating by Design Type groups satisfaction scores by project category (for example, logo design, print collateral, digital assets) so you can identify where quality is strong and where processes need improvement. Budget Vs Cost by Month is a monthly trend chart showing how financial performance has evolved over the reporting period.

Graphic Design Report in Excel - Summary Page with KPI Cards and Charts
Summary Page — 5 KPI Cards, Right-Side Slicer, and 5 Charts

Page 2 — Report Page

The Report page provides a filterable, project-level information table. Where the Summary page gives you the aggregate picture, the Report page lets you drill into individual jobs. The left-side slicer filters the table by any combination of designer, region, design type, or status. The information table itself shows each project’s name, assigned designer, region, design type, current status, budgeted amount, actual cost, and client rating in a clean, scrollable layout.

This page is particularly useful for weekly team standups: you can filter by “In Progress” status to see exactly which jobs are unfinished, then check their budget vs. cost columns to identify any that are trending over budget before they become a problem.

Graphic Design Report in Excel - Report Page with Information Table
Report Page — Left-Side Slicer and Project-Level Information Table

Data Sheet

The Data Sheet is where all project records live. Add one row per design project, filling in the project name, designer, region, design type, start date, end date, budgeted amount, actual cost, status, and client rating. Every chart and KPI card on the Summary and Report pages reads from this sheet dynamically — there’s no need to copy data elsewhere or manually refresh charts.

Graphic Design Report in Excel - Data Sheet
Data Sheet — Clean Structured Data Entry for Design Projects

Support Sheet

The Support Sheet contains the reference lookup tables that power all dropdown menus throughout the file. You can update the list of designer names, regions, design types, and status values here without touching any formulas. This makes it easy to adapt the template to your specific studio structure, whether you have 3 designers or 30, 2 regions or 10.

Graphic Design Report in Excel - Support Sheet
Support Sheet — Dropdown Reference Tables for Data Consistency

Graphic Design Report in Excel vs. Google Sheets Version vs. Paid SaaS — Feature Comparison

Feature Graphic Design Report in Excel Google Sheets Equivalent Monday.com / Teamwork
Cost $7.99 one-time Free (manual build) $10–$25/user/month
Platform MS Excel (offline + online) Cloud only SaaS (cloud only)
Setup time Under 10 minutes 10–15 min Hours + onboarding
Slicer filtering ✅ Pre-built Limited ✅ Paid tier
Budget vs. Cost Charts ✅ 5 charts included Manual build required ✅ Paid tier
Client Rating by Design Type ✅ Yes Manual build required Add-on required
Offline access ✅ Full offline Limited ❌ No
Year-1 cost (5 users) $7.99 total $0 but no pre-built features $600–$1,500/year

For design studios and agencies that need professional project reporting without paying monthly SaaS fees, the Graphic Design Report in Excel delivers the core functionality at a one-time price.

Who Should Use This Template

Perfect for:

  • Graphic design studio owners who need weekly budget vs. cost oversight across multiple designers
  • Creative directors reporting project completion rates and client satisfaction to leadership
  • Freelance designers juggling multiple clients who need a single-file project overview
  • Marketing teams with in-house design operations that need monthly performance reporting

Not a fit if:

  • Your agency has 50+ designers needing real-time, simultaneous multi-user data entry (consider Monday.com or Teamwork)
  • You need automated time-tracking or billing software integration

Real-World Use Cases

Priya runs a 5-designer graphic design studio in Mumbai. Every Monday morning she opens the Graphic Design Report in Excel, enters last week’s completed projects, and uses the Budget Vs Cost by Designer chart to identify which team members are trending over budget before she sends client invoices. The whole process takes under 15 minutes and costs nothing beyond the one-time template purchase.

Marcus leads an in-house creative team at a regional retail chain. His team handles 30–50 design jobs monthly across 4 regional offices. He uses the In Progress % by Region chart to flag which regions are behind schedule, and the Client Rating by Design Type chart to identify project categories that consistently underperform. He shares the Summary page as a PDF in the monthly operations review with no additional formatting work needed.

Advantages of Graphic Design Report in Excel

The biggest practical advantage is speed: the Graphic Design Report in Excel is ready to populate in under 10 minutes, compared to hours of onboarding for SaaS project management tools. Because it runs in Microsoft Excel — software already installed on most business computers — there’s no new tool to learn, no browser dependency, and no monthly login requirement. The slicer-based filtering is especially valuable for cross-functional presentations: you can walk through a single file and filter by designer, region, or design type in real time during a meeting rather than switching between multiple reports or dashboard screens. The one-time purchase model also makes it easy to justify: at $7.99, it pays for itself after avoiding less than one hour of a junior analyst’s time spent building a manual report from scratch.

Opportunities for Improvement

Like all Excel-based reports, the Graphic Design Report in Excel is a single-user file by default. Teams that need simultaneous multi-user data entry should consider storing the file on SharePoint with Excel co-authoring enabled, though slicer interactions may behave differently in co-authoring mode. The template does not include automated email alerts when a project goes over budget — teams that need proactive notifications would need to layer Power Automate on top or use a dedicated SaaS tool. The current layout supports up to the column limits of the Data Sheet, which is more than sufficient for studios of up to 30–50 active projects; very large studios with 200+ concurrent jobs may find it beneficial to archive completed projects quarterly to keep the file size manageable.

Best Practices

For best results, update the Support Sheet first before entering any project data — getting the correct designer names, regions, and design types into the dropdown lists ensures clean, consistent data from day one. Enter project data weekly rather than in large monthly batches; weekly data entry keeps the Budget Vs Cost by Month chart accurate throughout the reporting period rather than showing a single end-of-month spike. When sharing the Summary page as a PDF with clients or leadership, use Excel’s Print Area feature to set the print range to the Summary page only, which produces a clean one-page export without exposing the Data Sheet or Support Sheet.

Explore Relevant Templates

If the Graphic Design Report in Excel covers your core reporting needs, you may also find these related templates from NextGenTemplates useful:

You can also browse the full collection of Excel Report Templates on NextGenTemplates.com for industry-specific reporting solutions across marketing, finance, operations, and more.

For related reading on the pk-anexcelexpert.com blog, see our posts on the Photography Dashboard in Excel and the Publishing Report in Excel for similar Excel reporting approaches across creative industries.

Frequently Asked Questions

What KPIs does the Graphic Design Report in Excel track?

The Graphic Design Report in Excel tracks 5 KPIs: Completed %, Budget Vs Cost by Designer, In Progress % by Region, Client Rating by Design Type, and Budget Vs Cost by Month. All KPI cards and charts update automatically when you add or modify data in the Data Sheet.

Do I need macros or add-ins to run this template?

No. The Graphic Design Report in Excel uses only native Excel features — pivot charts, slicers, and standard formulas. No macros, VBA, or third-party add-ins are required. It is compatible with Excel 2016, 2019, 2021, and Microsoft 365 on Windows and Mac.

Can I add more designers, regions, or design types?

Yes. Open the Support Sheet and add new entries to the relevant dropdown lists. Then add your project rows to the Data Sheet. The charts and slicers will automatically recognize the new values — no formula or chart configuration changes are needed.

How long does setup take?

Setup takes under 10 minutes for most users. Update the Support Sheet with your team’s specific values, then start entering project data in the Data Sheet. Charts and KPI cards populate automatically as you type.

How does this compare to Monday.com or Teamwork for design project management?

The Graphic Design Report in Excel costs $7.99 once versus $10–$25 per user per month for SaaS project management tools. It covers the core reporting use cases — budget tracking, completion rates, client ratings — without subscriptions, per-seat pricing, or extended onboarding periods.

Can I use this template in Microsoft 365 online (Excel for the web)?

The template is optimized for Excel desktop (2016 or later). Microsoft 365 online supports most features, but slicer interaction and some chart formatting may differ slightly. For the best experience, use the desktop application.

Is this template suitable for freelance graphic designers?

Yes. Freelance designers with multiple concurrent client projects can use the template to track each project’s budget versus actual time cost, monitor client satisfaction scores across different design categories, and generate a professional summary report to share with clients as a PDF.

About the Author

Built by PK — Microsoft Certified Professional with 15+ years of Excel, Google Sheets, and Power BI experience. Founder of NextGenTemplates, reaching 300K+ subscribers across YouTube channels. Every template in the NextGenTemplates catalog is hand-built and tested before release.

Conclusion

The Graphic Design Report in Excel gives graphic design studios, creative directors, and freelance designers a professional, data-driven way to track project budgets, completion rates, and client satisfaction — in a tool they already use every day. Two interactive pages, five pre-built charts, dynamic slicers, and a clean data entry architecture make it one of the most practical reporting templates available for creative operations teams.

👉 Click here to Purchase the Graphic Design Report in Excel

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Last updated: May 2026

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PK
Meet PK, the founder of PK-AnExcelExpert.com! With over 15 years of experience in Data Visualization, Excel Automation, and dashboard creation. PK is a Microsoft Certified Professional who has a passion for all things in Excel. PK loves to explore new and innovative ways to use Excel and is always eager to share his knowledge with others. With an eye for detail and a commitment to excellence, PK has become a go-to expert in the world of Excel. Whether you're looking to create stunning visualizations or streamline your workflow with automation, PK has the skills and expertise to help you succeed. Join the many satisfied clients who have benefited from PK's services and see how he can take your Excel skills to the next level!
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